R&D Product Marketing Manager

Description of the company:

Ciel & Terre International is an innovative and pioneering company in the field of floating solar energy. Since 2011, we have been developing, designing and supplying large-scale floating solar power plants, with over 1 GWp deployed worldwide. Based in Lille, France, and with an international presence, we are proud to contribute to the energy transition by offering a sustainable alternative to fossil fuels.

Our patented Hydrelio® technology makes it possible to install solar panels on bodies of water such as reservoirs or dams, thereby addressing the lack of space for ground-mounted installations.

Joining Ciel & Terre International means joining a company that is both visionary and human, where every day is an opportunity to innovate and advance renewable energies on a global scale.

Job description:

Working closely with management, you will play a key role in developing and implementing the product marketing strategy for our innovative solutions. You will be responsible for coordinating the R&D, sales and marketing teams to ensure that our products meet market and customer requirements. Your position will give you a global and strategic view of product development activities, while overseeing the testing and continuous improvement phases.

Main missions and tasks:

Product Marketing Strategy

• Develop the product marketing strategy in collaboration with the R&D and Marketing teams as well as the sales or technical teams of the subsidiaries.

• Contribute to the definition of product roadmaps taking into account technical innovations and customer requirements.

Product Development

• Actively participate in product development as an interface between R&D teams, sales teams and end users to translate customer requirements into technical specifications that are understandable to all.

• Supervise the testing and continuous improvement phases of products before their launch.

• Ensure the coordination and follow-up of development projects with the different departments (Project, construction, anchoring, O&M, etc.).

Product launch and positioning

• Define and implement new product launch plans (key messages, sales pitches, marketing materials) in conjunction with the Marketing department.

• Develop sales support tools (brochures, technical sheets, presentations) in conjunction with the communication team.

• Train sales teams on the characteristics of new products and differentiating arguments.

Market analysis and competitive intelligence

• Anticipate, identify and prioritize the needs for new floating solar power plant solutions in connection with the various departments.

• Carry out a technological and competitive watch of existing solutions to ensure that products are adapted to market developments, and thus propose opportunities for improvement or innovation.

• Coordinate the monitoring of market shares with business units, retrieve information from competitors and interact with external actors (consultants, research institutes) in the sector in order to consolidate results.

Subsidiaries Support

• Receive and analyze technical support requests from subsidiaries, ensuring that all necessary information is provided.

• Handle specific (and technical) requests and follow up on them in conjunction with the R&D department.

• Maintain relationships with subsidiaries with bi-monthly reviews and technical-sales support.

Qualifications and experience:

Engineering degree or Master's degree in product marketing.

Experience in product marketing, ideally in an industrial or technological sector is appreciated.

Minimum 3 to 5 years of experience in a similar position, or technical sales function, ideally in an innovative environment.

Experience in the field of renewable energies or technical solutions would be a plus.

Skills required:

• Fluency in English

• Microsoft Office

• Project Management

• Inter-service communication and coordination

• Understanding of product development cycles in relation to R&D.

• Strategic and operational marketing skills in a technical B2B context

• Market analysis and monitoring (FPV, PV, Inverters)

• Dual technical and commercial skills

• Proactivity

• Ability to analyze, synthesize and interpret technical data